470 Prom. des Anglais, 06200 Nice
(+33) 1 70 83 15 99
contact@adquality.net
Objectif
Increase revenue by developing the e-commerce site and promoting specific products, while optimizing the existing structure.
Our approach
We revamped the entire e-commerce site structure by adding campaigns segmented by groups and keywords based on the product semantics. This segmentation allowed for better ad management and more precise targeting.
Structure optimization
1
Creation of seasonal campaigns to take advantage of key times of the year, such as the holiday season and culinary events, to boost sales and attract new customers.
Targeted seasonal campaigns
3
Implementation of Shopping and Smart Shopping campaigns to promote a selection of key products. These campaigns were designed to maximize product visibility to a targeted and interested audience.
Advanced Shopping campaigns
2
Constant analysis of results and adjustment of campaigns based on collected data to maintain optimal performance.
Performance tracking and optimization
4
Results
Increase in conversions, proving the effectiveness of the strategies implemented.
Conversions doubled
Significant revenue growth thanks to digital marketing efforts.
+76%
Increase in website traffic, attracting a larger number of qualified visitors.
+175%
Our solutions
From visual and audiovisual creation to SEO and data analysis, our team supports you at every step to strengthen your presence and maximize your performance.
