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PIN UP SECRET
Pin Up Secret, a registered trademark of BH Beauté, has been offering facial care products, including its famous goat's milk mask soap, as well as body care products since 2015. Known for its quality products, the brand is committed to offering effective solutions for beauty and well-being.
Objective
Pin Up Secret, a registered trademark of BH Beauté, has been offering facial care products, including its famous goat's milk mask soap, as well as body care products since 2015. Known for its quality products, the brand is committed to offering effective solutions for beauty and well-being.
Our approach
Identify the specific product content needs of different retailers to ensure that the information collected meets their requirements.
Analysis of retailer needs
1
Gather all product data from Mattel teams and retailers, ensuring it is complete and consistent.
Collection and centralization of internal flows
3
Provide tailored recommendations to retailers based on their sales channels, to optimize product presentation.
Personalized advice on best practices
2
Match the information collected with retailer expectations to ensure optimal product page quality that meets market standards.
Aligning data with retailer needs
4
Results
30%
Sponsored campaigns represent 30% of turnover on Amazon, the result of significant work on SEO and continuous improvement of the catalog.
demonstrating strong customer adoption and satisfaction, reinforced by optimal product presentation.
SKU became Amazon Choice
even before the launch of sponsored campaigns, in just 2 weeks, thanks to effective catalog optimization.
Product in the top 3 sales
Our solutions
From visual and audiovisual creation to SEO and data analysis, our team supports you at every step to strengthen your presence and maximize your performance.
